Heat Death Apocalypse Invitation Package
Ever wonder what it would be like to witness the end of the world?
This invitation package is based on a predicted apocalyptic event, which consists of an invitation, reply card, postage stamp set, and other collateral. I designed an invitation for the celebration of the epic heat death of the world, which is the point at which entropy gradually progresses until everything maximizes at a uniform temperature. Once heat can no longer be converted into useful work, the universe has effectively concluded.
I created this package in a steampunk style, given the subgenre's emphasis on industrialism. I loved the idea of a fantasy world so reliant on engineering and scientific development slowly coming to a stop, its inevitable end measured by the gradual decay of its inventions. Victorian-era aesthetics are also a joy of mine, which I reflected in my artwork.
DELIVERABLES:
- Advertisement poster
- Invitation
- Reply card
- Stamp set
- Environmental mockups
Art Direction: Rodd Whitney
Medium: Adobe Photoshop, Adobe InDesign, Procreate